How can a print media company make money with the Internet? (Case analysis: MX versus Wireless technology as a reader revision with different culture

How can a print media company make money with the Internet?

(Case analysis: MX versus Wireless technology as a reader revision with different culture experiences.)

As we (students) came to Australia, there is a free newspaper called MX would spread everyday 2:00pm~6:00pm. Because the transport time for me is very long the MX is my best time consuming on the bus. It's a totally different experience with free newspaper culture. Everyone read MX on the bus although there are still huge amounts of rubbish putting in the trash can.

In Taiwan, we do have the broadcast media on every pubic transportation such as bus, train, and Mass Rapid Transit system (MRT) even on the elevator we could always see these media.

The free newspaper means the company's income come from the advertisement the same as the broadcast media. So, the question was: if the bus has wireless the passengers could read MX during the traffic time?

In personal opinion, it's hard to think the MX will disappear if the buses have the wireless. First, the contents, the major differences are between the MX and the broadcast system. MX offers information such as news, entertainments, sports, small games, weather forecast, and the TV schedules. Somehow, the broadcast media could only use the short time to attract audience's attention which means only advertisements and the latest MTV shows or short news. The different received of human's body; newspapers through the texts and images, the information from the broadcast media by images and sounds.

Therefore, MX could not be replaced by the broadcast media. We only can estimate they will exist both, just like even we can gather information through the Internet by browsing. But we still want the TV to give me the news and more entertainments such as films and dramas.

In addition, even the bus offers the wireless during the passing time. We still need to bring the laptop or the mobile phone. It will be more connivent; on the other hand, we could not ignore the harms of the near sight due to the unstable road and the shaking from the bus.

In final, the profits from the advertisements whether MX or broadcast media. As my mentions, the combination strategies would be the nowadays tendency. Especially for the print media companies, there will not chance to survive if they only work alone without the Strategic Alliance from different business sectors.

How can a print media company make money with the Internet?

How can a print media company make money with the Internet?

(The attitudes change and survive during the Internet ages)

Internet had infected people's attitudes which are from reading books to browse through the Internet. With no doubt, the print media's benefits would be infected if they do not follow the steps of ages. However, they still have the chances to make huge money in the other ways.

In this discussion, the solutions would be discussed with four parts; resources, relationships, CMS, and combination. These suggestions could be references of these print media which means these suggestions would not focus on any particular company.

At the first, the resources of information would be one of the most important element. The Internet ages would not only transfer the data from paper to database but also offer the faster and particular fields. That is, the information providers are their roles. The professional column would be a better choice to replace the original mess information.

Also, the relationships of business to business (B to B relationships) are the major linking of business strategies. How to make a good strategy of business linking is the first step during their changing roles. A good business strategy would increase their benefits immediately.

Customer Management System is a very important part of tracing their consumers’ attitudes. During the Internet ages, especially for the web 2.0 stage, the information providers should change their focus on the two-direction communication.

As the print media company (information provider) it should face on the shock effects of Internet. Therefore, the combination of media is the last but the most important business strategy. Nowadays, the web-users could not satisfy only for browsing but for updated information. How to make good

Strategies between B to B and B to C relationships and how to build a loyalty customer faith, for example, the Harry Potter was only a novel. Many years later, Harry Potter had been produced movies, games, official-websites, and huge amount of blogs and discussion broads spread around the world. People had not only been satisfied by books. This is a successful example of good combination.

As a conclusion, print media companies should change their original roles to communicated roles, not only for the information providers but also combined the relative companies. It's a change and also a challenge. The reasons are people want the immediate and professional information. And they do want to have their own opinions through the Internet. In addition, copyright is another issue during the ages of Internet. However, in personal, sharing the benefits and gather from each end-user would be more clever attitudes. The marketing of Internet would not only focus on how many books or magazines had been sold but should face the challenge of globe browser marketing. Although the money (benefits) would be not longer for the publicities but it could be gathered pieces by pieces. And the mounts would be huge than before if these companies could change their roles in necessary.

Avoiding Employee Termination – Being Yourself at Work While Maintaining a Favorable Image

Avoiding Employee Termination – Being Yourself at Work While Maintaining a Favorable Image

Everyone knows it’s important to be true to yourself. But in today’s economy, the looming threat of employee termination (URL: http://www.calbizcentral.com/gateway/hrc/pages/california-wrongful-termination.aspx) makes many wonder just how much of themselves they can let shine in the office. While you don’t want to be an office drone, you also don’t want to stand out so much that higher-ups may see you as “a problem.” Here are five ways to be yourself while maintaining a favorable image at work.

1. Be Nice to People

If your natural inclination is to be a nice person, you can certainly do that at work. Smile and offer and return greetings. However, it’s possible to take it too far. Don’t let people walk all over you. If someone asks you for a favor, make sure you do it only if it’s reasonable, and make sure you ask for a favor in return somewhere down the road so it’s clear the relationship is reciprocal. Also, don’t try to strike up a casual conversation when it’s clear that a co-worker or supervisor is very busy (or that you should be very busy).

2. Know the Tone of the Office

You like to tell the occasional joke. That’s great. But make sure you know just how light it is acceptable to keep it in your office. Observe how others interact with each other and how they seem to respond to your jokes. Also, keep the inappropriate material at home (or get rid of it entirely).

3. Be Careful About Venting

If you’re not happy and you complain about it to everyone you see, people will start to wonder why you’re there. If you are dissatisfied with your work situation you should by all means try to do something to change it—but not on work time. Spread the word that you’re not happy and you suddenly may be forced to accelerate your new job search.

4. Reconsider Romance

Every office has a romance or two, but have you ever seen one that ends well? When you romance a co-worker, you risk a whole host of unpleasant consequences, including but not limited to: Charges of sexual harassment, jealousy or envy from other co-workers, an awkward or untenable work environment after the inevitable break up. If you are just a natural romantic, find someone outside the office, or at the very least, on a different floor/different division.

5. Have Lunch Outside of the Office

If you’re really feeling you can’t let your true self shine in the office, schedule some “me” time during the day outside of the office. Try to schedule lunches with non-work friends or plan to do something that’s signature you during lunch, whether it’s a bike ride or a trip to the local comic book store. This should keep you grounded enough to get you through the work day.

Living in a foreign country

Living in a foreign country

People who gain the most from their overseas experience are and these who try to assimilate with their new culture. These assimilations can give their life more variety and colour. To experience foreign living is multi-faced, such as reading from books and magazines, visiting any cultural places or buildings, watching the local sporting events, and making friends especially the local friends. The fast way to know the information of foreign country is to buy a guide book at first. The guide book will tell visitors every basis of knowledge what they do need to know. Secondly, to read newspaper and magazines can lead visitors to understand the local’s way of thinking and interesting. It can make living in the foreign city easily. Visiting the cultural places and old building is an important thing for absorbing their culture and history. Furthermore, to watch the local sporting events is also a good experience, and to make more foreign friends is not only to add friends but also practice the social abilities. These activities will make visitors to assimilate and live in a foreign country easier and happier.